Everything You Need to Know About Primer and Makeup Lotions

Achieving a smooth, long-lasting makeup application starts with one crucial step: using the right primer. This overlooked step serves as the foundation for your foundation, creating a smooth canvas and keeping your makeup fresh all day.

There are many types of primers available today, from moisturizing makeup lotions to oil-free options, and even long lasting makeup lotions. Choosing the right type of makeup lotion depends on your skin type, makeup needs, and the look you're trying to achieve.

What is Primer?

A primer is a base layer that sits between your skin and makeup. They smooth out the skin, fill in pores, and create an even surface.

Depending on the formulation, primers can also enhance your skin’s condition. For example, a moisturizing makeup lotion is ideal for dry skin, while a water based primer works well for oily skin. If you're looking for staying power, a primer that locks in your look is the best choice.

Primer Varieties: Which One Suits You Best?

Let’s break down the main types of primers:

1. Moisturizing Makeup Lotion

If your skin feels tight or looks dull, a hydrating primer is your best friend.

What It Does:

Infuses skin with moisture

Prevents foundation from caking

Acts as a skincare-makeup hybrid

Recommended For: Mature skin

Protective Base Primer

For those with sensitive or reactive skin, choose an isolating makeup lotion.

Benefits:

Prevents foundation from clogging pores

Reduces contact with active makeup ingredients

Improves tolerance to long-wear products

Recommended For: People who wear heavy makeup

3. Water Based Primer

If your skin tends to get oily throughout the day, a water based primer is the way to go.

Benefits:

Controls excess oil

Prevents makeup from sliding

Feels weightless on skin

Best For: Oily or combination skin

4. Long Lasting Makeup Lotion

Need your makeup to last all day—and night? turn to a long lasting makeup lotion.

Benefits:

Extends makeup wear up to 12–16 hours

Maintains a fresh finish

Perfect under heavy makeup

Recommended For: Long days

Primer Application Tips

Applying your primer the right way can make a big difference. Follow these steps:

Cleanse and moisturize your face first

Don't overdo it

Focus on areas that need smoothing

Allow it to absorb fully

Make sure your skincare has dried before applying primer.

Primer Do’s and Don’ts

Mismatch between primer and skin type

Applying too much product

Using clashing ingredients

Relying on primer to do everything

Avoid these pitfalls to get the best out of your primer.

How to Choose the Right Primer

Consider these when picking a primer:

Dry, oily, combination, sensitive|What your skin needs most

Climate

What you want your makeup to look like

Full glam or everyday

If your foundation is water-based, your primer should be too.

Start Every Look with the Right Primer

No matter your skin type or makeup style, using the right makeup lotion can dramatically improve your results.

From hydrating primers that quench dry skin to water based pink blush primer for oily skin, and durable bases for marathon days, there’s a primer for everyone.

Test a few and find your favorite—and your skin (and makeup) will thank you.

Now you’re ready to prime and shine!